#LOVETRAVELS WITH MARRIOTT
Recognizing that the most successful brands put the power of marketing into the hands of the consumer, we collaborated with Marriott to develop a global social campaign to promote the company’s support of the LGBT community. #LoveTravels amplified the voices of various influencers who sought to bring people together to celebrate diversity and of course, their love of travel. We designed integrated elements to bring the community's viral marketing right onto the main site. The hashtag’s influence even spreads beyond the digital realm - it can be seen on hotel banners, phone booths and posters in Marriott hotels worldwide.
AT A GLANCEWeb Design, Interactive Development, Analytics and Analysis
first openly gay athlete in the U.S. pro sports (NBA)