BEAUTY BEGINS FROM WITHIN
C+I partnered with Philosophy to create video content to support multiple product launches. Working closely with the Philosophy team, C+I developed concepts and storylines that would reach their target audiences. By understanding the product and campaign goals, we developed custom stories for each campaign.
Beginning with a concept which evolves to storyboard, perfecting copy, and developing a look and feel C+I put this plan into action to produce engaging, informational video content that appeals to the audience. After producing a constructive video piece, C+I set Philosophy up with a full video package including cuts for QVC Broadcast, Instagram, Facebook, as well as their Website.
AT A GLANCEStory Conceptualization, Stop Motion, Film Direction and Post-Production
The Wellbeing Beauty Brand